Comments for Cartoonist Bren Romans draws bespoke cartoons so you can grab your customers’ attention, and communicate with them instantly. Corporate communication, business cartoons, and science subjects a speciality http://communicatewithcartoons.co.uk Brencartoons Use humour to get your customer's full attention Sun, 03 Jul 2011 20:30:32 +0000 hourly 1 http://wordpress.org/?v=3.0.1 Comment on Greetings cards by Bren http://communicatewithcartoons.co.uk/gallery/greetings-cards/#comment-65 Bren Sun, 03 Jul 2011 20:30:32 +0000 http://communicatewithcartoons.co.uk/#comment-65 Thanks Koen! Yeah, I know what you mean about Linked In - all sorts of interesting people and discussions. Thanks Koen!

Yeah, I know what you mean about Linked In – all sorts of interesting people and discussions.

]]> Comment on Greetings cards by Koen salden http://communicatewithcartoons.co.uk/gallery/greetings-cards/#comment-64 Koen salden Mon, 27 Jun 2011 09:52:13 +0000 http://communicatewithcartoons.co.uk/#comment-64 Nice cartoons! Funny where I ended up reading the Statoil renewable energy forum on Linked In this morning. rgds, Koen Nice cartoons!
Funny where I ended up reading the Statoil renewable energy forum on Linked In this morning.
rgds, Koen

]]> Comment on Talk about communication by Bren http://communicatewithcartoons.co.uk/about-this-site/#comment-38 Bren Tue, 14 Dec 2010 17:54:50 +0000 http://communicatewithcartoons.co.uk/#comment-38 Hi Martin, good question, well several questions actually! I’ll try to cover all those points. <strong>What is the cartoon for?</strong> First you have to work out what it is you want to say, and what you are going to do with the cartoon. It could be to get your company noticed, to promote the brand, to send a message, create a team spirit or something else. When you have a clear idea what the cartoon has to achieve you will be in a good position to start the design. <strong>Copyright</strong> A professional cartoonist can design something specific for your purpose and your organisation or you may have in mind a cartoon you’ve seen on the internet or elsewhere. It is quite possible to use already published work, but in either case you must negotiate with the owner of the copyright in order to use it legally. <strong>Technical (printing) issues</strong> These days, getting an image onto most media (e.g. T-shirt, mug, paper, hoarding, etc.) is pretty straightforward, and a lot of companies offer this service. They may use different processes depending on the requirements, and you’d need to talk it out with them to see which was best. The issues that are more likely to bite you are those of graphic design. <strong>Graphic design</strong> The main problem in taking an image and using it in different places is one of scale. If you pick a cartoon that looks good on a T-shirt, then want to reproduce it large, on a barn door for instance, that would be fine. If you want to reduce it and print it on a mug, that might be all right, but it probably won’t look good on a key ring. Scaling up is less perilous than scaling down, where you risk losing legibility. To get around this you need to decide up front at what sizes the image is to be used, and design for that. You could build leeway into the design by having one or more elements of it that could be used individually on small items. I should mention here that it is handy to store your design as a vector image so that it scales easily. Bitmaps have to be drawn at an appropriate size for the planned reproduction. Hi Martin, good question, well several questions actually! I’ll try to cover all those points.
What is the cartoon for?
First you have to work out what it is you want to say, and what you are going to do with the cartoon. It could be to get your company noticed, to promote the brand, to send a message, create a team spirit or something else. When you have a clear idea what the cartoon has to achieve you will be in a good position to start the design.
Copyright
A professional cartoonist can design something specific for your purpose and your organisation or you may have in mind a cartoon you’ve seen on the internet or elsewhere. It is quite possible to use already published work, but in either case you must negotiate with the owner of the copyright in order to use it legally.
Technical (printing) issues
These days, getting an image onto most media (e.g. T-shirt, mug, paper, hoarding, etc.) is pretty straightforward, and a lot of companies offer this service. They may use different processes depending on the requirements, and you’d need to talk it out with them to see which was best. The issues that are more likely to bite you are those of graphic design.
Graphic design
The main problem in taking an image and using it in different places is one of scale. If you pick a cartoon that looks good on a T-shirt, then want to reproduce it large, on a barn door for instance, that would be fine. If you want to reduce it and print it on a mug, that might be all right, but it probably won’t look good on a key ring. Scaling up is less perilous than scaling down, where you risk losing legibility. To get around this you need to decide up front at what sizes the image is to be used, and design for that. You could build leeway into the design by having one or more elements of it that could be used individually on small items. I should mention here that it is handy to store your design as a vector image so that it scales easily. Bitmaps have to be drawn at an appropriate size for the planned reproduction.

]]> Comment on Talk about communication by Martin Reed http://communicatewithcartoons.co.uk/about-this-site/#comment-37 Martin Reed Tue, 14 Dec 2010 12:25:16 +0000 http://communicatewithcartoons.co.uk/#comment-37 What is involved in organising a corporate cartoon that can then be transferred to other media such as T-Shirts or mugs? Are there any techincal or copyright issues, and are there limits on graphic complexity, the number of colours etc? I have worked with companies whose staff wear T-Shirts with a relevant, company-related cartoon rather than just their official logo. It's very memorable for others to see but I'm not sure what's involved to achieve this? What is involved in organising a corporate cartoon that can then be transferred to other media such as T-Shirts or mugs? Are there any techincal or copyright issues, and are there limits on graphic complexity, the number of colours etc? I have worked with companies whose staff wear T-Shirts with a relevant, company-related cartoon rather than just their official logo. It’s very memorable for others to see but I’m not sure what’s involved to achieve this?

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